Babe Co.
Photo Credit: Babe Co.
BABE CO.
Babe Co. is a bold, unapologetic jewelry and lifestyle brand celebrating individuality, confidence, and self-expression. Formerly known as Metal Marvels, Babe Co. is home to the signature Expletives® collection, featuring fearless designs and empowering messages that give traditional mantras a much-needed kick in the ass. Created for those who reject conformity and embrace their authentic selves, Babe Co. encourages everyone to stand out, speak up, and live unapologetically. Each piece is designed to inspire you to wear what you want, live for yourself, and pursue your dreams without hesitation.
Founded in 2012 by a visionary with big dreams and a love for profanity, Babe Co. was built to provide jewelry for people tired of the "cute and sweet" aesthetic. Realizing a gap in the market for bold, edgy designs, the founder created a brand where authenticity is celebrated and self-confidence is non-negotiable. After a rebrand inspired by customer feedback, Babe Co. fully embodies the spirit of empowerment and inclusivity. The brand’s mission is to help you conquer the world on your terms with jewelry that reminds you to hustle hard, be yourself, and give zero f*cks about what others think.
