Prideletics
Photo Credit: Prideletics
PRIDELETICS
Prideletics® is an LGBTQ+ athletic brand that celebrates diversity, inclusion, and community through high-quality athletic apparel. Based in Minnesota, the brand blends sports, fitness, and style to create clothing that athletes and allies wear with pride. Known for its comfortable designs and strong sense of community, Prideletics offers gear that reflects the strength and resilience of the LGBTQ+ community. By promoting year-round visibility and representation, the brand fosters a supportive and empowering environment where LGBTQ+ athletes and allies can express themselves confidently on and off the field.
The brand was founded by a passionate athlete who grew up as a gay individual in a small town in Wisconsin. After moving to Minneapolis and joining the Twin Cities Goodtime Softball League (TCGSL) in 2015, the founder discovered a vibrant community of LGBTQ+ athletes who shared his love for sports. This transformative experience inspired him to create Prideletics as a way to give back and connect with others. Through Prideletics, he aims to celebrate LGBTQ+ identity, build connections, and provide visibility to a community that thrives on inclusion and empowerment. Prideletics is more than just a clothing brand — it’s a movement dedicated to making athletic spaces welcoming for all.